Hi,welcome to my review of Clickfunnels, Clickfunnels has grown exponentially since it was released almost 5 years and has gone from strength to strength. At its core, Clickfunnels is a landing page builder that allows you to build sales funnels easily, its very popular because the learning curve isnt as steep as learning something like WordPress, but it does have flaws which I will talk about in this review.
Clickfunnels is a SaaS that lets you build sales funnels with ease, sales funnels are simply a set of landing pages that focus on converting your visitors into leads and eventually paying customers. This is what Clickfunnels is at its core, a really good sales funnel builder with some advanced features.
There are many types of funnels that can be created within Clickfunnels, if you are a complete newbie and don’t know what a funnel is or what its purpose is, I’ll give you a brief explanation. A funnel is simply a set of steps you take your customers through so they undertake certain actions. The illustration below shows how a simple sales funnel works;
You see how the customer is taken through each stage so that hopefully they take action during the webinar and purchase whatever the host will be pitching them. Clickfunnels makes it really easy to design these funnels systems, if you are an experienced funnel designer (or funnel hacker as Clickfunnel members like to call themselves) then you can start from scratch. However, they have really made this software simple and powerful to use, this why they have funnel templates for every type of funnel.
The other types of funnels that can be built with Clickfunnels:
- Optin funnels: Usually consists of just 2 steps, one page to optin into your email list and then a thank you page.
- Sales funnel: Probably one of the most commonly used on clickfunnels, a sales funnel consists of multiple steps, a page to get your customers email address, a page to purchase the product and a thank you page. Further pages can be added to upsell them on further products or if they choose not buy, downsell them on a cheaper product/service or whatever you are selling.
- Membership site: You can have 2 or 3 steps depending on if the membership will be free or paid.
- Automated webinar: 3 step funnel consisting of registration, thank you and a reminder of the webinar replay.
There are many more funnels you can build within Clickfunnels, those mentioned are the templates you get access to when you sign up with Clickfunnels.
This is another feature of Clickfunnels that I really like if you create an awesome funnel and want to share it with others for free, Clickfunnels lets you do this. All you do is click on the funnel you want to share, go to settings and click on the tab that says share funnel (as pictured below), you will be provided with a link that you can share with anyone that wants to use the funnel. If they are not a member of Clickfunnels, they will be required to create one (there is a 14-day free trial) and then that funnel will be loaded into their account.
Actionetics MD is Clickfunnels own communications tool,the debate is still ongoing if it is any good,I have never used it but there is a lot of diverse opinion on this feature. Within this marketing tool can communicate with your leads through email, Facebook messenger, retargeting ads, desktop notifications and sms texts.
This tool also tracks your customers movements within your funnel and gathers the following data that will allow you to gain futher insight into who your customer is and how you can best serve them so that they keep coming back for your products and services.
- Recency: How recent this lead interacted with you through email, visiting your funnel or any other means.
- Frequency: How frequently this lead has purchased anything from you
- Value: The monetary value of this lead
- Social: If their given email address is associated with any social media accounts.
If you have your own product and have a stunning funnel to advertise this product with, you will need traffic, of course, there are many ways to get this traffic. SEO ( takes a while and not guaranteed), social media (build up your audience) or paid traffic (could cost you if you are not careful). However, there is another method, get other people to drive traffic to your funnel and you pay them a commission every time they make a sale. This is called affiliate marketing and with backpack, Clickfunnels has made it very easy for product owners to set up their own affiliate programme. In Backpack, affiliates will get access to their own links, stats and even tools like banners and swipe files to promote your products. This feature is only available in the more expensive package.
There are two versions of Clickfunnels both have a 14-day free trial. The basic package is priced at $97 per month. With this package, you’ll get everything you need to create high converting sales funnels, opt-in pages or landing pages for whatever you are selling. However, this package does not include Actionetics, the advanced marketing tool that makes Clickfunnels really powerful. You can still do a lot with this package but Clickfunnels really shines with its $297 per month package.
Clickfunnels Affiliate Bootcamp
Clickfunnels is a great software especially for seasoned marketers and it also has a great affiliate programme. It pays out 40% commission on all its products. It’s probably one of the reasons it has grown so fast since it was first put on the market. To help affiliates further, Russell Brunson has put together a solid affiliate Bootcamp.
First released in September 2016, the Clickfunnels affiliate Bootcamp provides training on ways to promote Clickfunnels focusing especially on Facebook ads. Russell Brunson and the team regularly update it and it even has its own membership site and facebook page. Not only will you learn about building funnels and the whole Clickfunnels product collection, you will also learn how to run facebook ads. There is no doubt that facebook advertising if done correctly, can be extremely profitable. Affiliate marketing is probably one of the best ways to start an online business and also one where you don’t need much capital to start with. Joining is free and you don’t even need a Clickfunnels account to get started (although it helps). Click here to join the Clickfunnels affiliate Bootcamp.
Who is Clickfunnels For?
Clickfunnels is not for every business, if you have a lot of content on your website and rely on SEO for a lot of your traffic, Clickfunnels is not for you. These are the business’s that Clickfunnels can help. Realtors Dentists Chiropractors Local solicitors Plumbers/Carpenters etc In other words, if you rely on a lot of paid advertising and don’t have much content on your site, Clickfunnels can really help your business.
If you are looking for a software that can build you high converting sales funnels, then Clickfunnels is for you. Its drag and drop editor is easy to use and you are given decent templates to create your own landing pages or sales funnels. If you are really out of ideas, you can take look in the Clickfunnels marketplace or hire a Clickfunnels certified partner to design your funnel(it will set you back a bit). They also have a thriving Facebook page where Clickfunnel members are always sharing ideas and is one of the better aspects of the group ( it can get a bit rowdy, especially if you criticise Clickfunnels).